Commercial to Youtube Expansion

You can use youtube broadcasts as extended commercials, one of my fav examples is Cherry Chocolate Rain made by Dr. Pepper to promote their Cherry Chocolate Dr. Pepper.  If it is popular it would also be a good indicator that people would watch a tv show and could be used as valuable collateral when pitching to broadcast markets. 

An idea for an extended commercial:

A mock LDM between famous dead authors put on by improv comedians. Could start with a batch of fairly well-known famous comedians (andy samberg dear god please) and interchange with up-and-coming/unknowns.  It has the potential to add/interest a new audience for the LDM and verify Opium as a humor-based pub.  

We could suggest it to Scott Adsit on Thursday after the LDM and gauge his reaction, maybe see if some of his fellow 30 rock people or comedian friends would be interested.